Wendy's Will Promote Healthy Kids' Meals
Look to hear more about healthy kids' meals from Wendy's over the next few months.
Riding news of its first monthly sales gain in fourteen months, the company says it will heavily promote its Wendy's Kids' Meal Choices program, featuring two nutritious new Kids' Meal sandwichesTurkey & Cheese and Ham & Cheeseand a low-fat yogurt and granola side option.
And here's another option for kids who get straight A's or spend their Saturday helping weed the yard: Wendy's will start promoting Frostys on national television this month for the first time in many years. Wendy's Fix n' Mix Frostys, with the customer's choice of M&M®s, Butterfinger®, or Oreo® toppings, are being highlighted. The company's research shows that the Frosty is one of the top four destination drivers on Wendy's menu.
Meanwhile, in news for those of you without kids at home, Wendy's says it also plans to re-energize its late-night business with national media support during the second quarter.
Ahhhh, those distant memories of late-night snacks on the drive home from midnight Ryan Adams and Tift Merritt shows....
